Well, hello there!
I'm Marco Aures, an digital marketing freelancer based in Switzerland, and I'm happy to take care of the more technical side of digital marketing for you: Google Ads and performance marketing that leads to real inquiries, and technical SEO so you become more visible and stay that way. On top of that comes clean tracking & analytics so you can actually verify the results, and reporting & dashboards that show you exactly where there's still potential.
With me you get a single point of contact for the whole thing, from concept to evaluation. Billing is based on actual effort, with no subscription or anything like that. And if you're still unsure whether I'm the right partner for your business, let me reassure you: the initial consultation is free anyway.
What can I help you with?
« I want to generate more inquiries / conversions. »
Campaigns that bring inquiries, appointments or sales — not just clicks. And ones where you know afterwards what they actually achieved.
« I want to know what my data is telling me. »
Clean tracking, privacy-compliant & easy to understand — and analyses that show you the best next steps.
« My SEO is leaving potential on the table. »
Often it's not about the copy, but about what happens under the hood. I'll take a look — and turn your relaunch into an SEO success.
« I'd like to be able to do it myself. »
Sometimes it makes more sense to have the knowledge in-house. Then I'll teach it to you or your team — on your real setup, not a standard curriculum.
About me
Growing up in a craftsman family in Bavaria, I also started my career in the trades as a technical draftsman. My interest in creative and analytical topics, however, soon led me to study Media Studies and American Cultural Studies at FAU Erlangen–Nuremberg. At the same time, I gained my first experiences into the world of digital marketing as a working student at Siemens Healthineers in the User Experience and Content Management departments.
Love eventually brought me to Switzerland, where I continued my career as an content manager at OMH AG. In that role I helped build an open innovation platform for the Berner Kantonalbank. Today I still work part-time at BEKB, and, since 2024, I also offer my services independently as a freelance digital marketer.
I'm based in Olten, Switzerland, which is located in the middle between Bern, Basel, Zurich and even Lucerne. Most of the work happens remotely anyway, but when it makes sense I'm happy to come visit you on-site.
Shaped by my roots in the trades and growing up with a family business, I still place great value on tailored solutions, transparency, and communication at eye level. Thanks to my varied experience – from technical know-how and an affinity for new innovative methods to a feel for storytelling and data analysis – I develop unique solutions tailored to the specific needs of my clients.
By the numbers
Clients & Partners
Latest articles & blog posts
Google Shopping Ads for Niche Products
Shopping campaigns are great for e-commerce. But with niche products, there's a problem that many miss: Google won't understand the product.
Can iframes be tracked properly?
Every marketer had their fair share of headaches with iframes. Doesn't need to be that way. I show you how to measure conversions anyways.
The Best Industries for Google Ads
Some industries are better suited for SEA than others. And so-called high-intent industries are an exceptionally good fit. Find out more here.
Contact
Do you have questions or want to get started right away? Request a callback or write me what you have in mind, and I'll prepare for our initial consultation — by phone, video call or on-site. Whether it's Google Ads, Tracking, Reportings or something else entirely: We'll tackle it together.
Or would you prefer email?
I usually get back to you within the next few hours. If you'd like, you can go ahead and explain what this is about and leave me a link to your website.